Self-Actualization or Self-Sabotage? Part One

Adrienne Papp Discusses What She Learned in Seventeen Years Not Only As a Publicity and Marketing Professional But Also As The Founder of The Newly Announced Youthful & Ageless™ Digital Platform.

 Part One

Five years ago, when Adrienne Papp of Atlantic Publicity started writing a new Internet marketing platform called Youthful and Ageless™, she conceived it as a place where millions of people could access information on anti-aging research, academia, health and wellness, and also a place where entrepreneurial companies could position their products in a highly accessible way to their customers. In a recent conversation, Papp discusses the ups and downs, the disappointments and rewards of a high-profile career in the business of publicity.

 Q: To begin, what was the original concept for the Youthful and Ageless™ platform?

Adrienne Papp, Inventor of the Youthful and Ageless Digital Platform

AP: “My original intent was to provide a platform that would allow small companies with wellness and anti-aging products to reach their very specific demographics on national television and airlines, on a continuous basis, which has never been possible before and nobody else can provide this service in the way we do. The new consumer convenience findings state that the typical consumer has a 7-second attention span; therefore, if you do not engage them emotionally to gain their attention immediately you will most likely lose them. Youthful & Ageless™ has developed into a robust platform that not only includes a host of anti-aging providers, but also the latest information on the most recent various academic researches, including anti-aging research, cancer research, neuroscience, neuroplasticity and quantum physics. The platform even cites movies made from inspiring true human element stories.

 

Q: Are there other unique advantages to being on the Youthful and Ageless™ platform?

 

AP: “The Youthful and Ageless™ platform is also designed to allow the voice of  entrepreneurs to be heard and compete in a vast marketing environment where old principals no longer work. We place these small companies on a number of very high quality and respected media outlets that otherwise would not be affordable to a pre-qualified demographics. Our publicity firm also has a long-standing involvement with the entertainment industry, and due to that, we have the honor to interview the very doctors films have been made about. Such as the ‘Living Proof’ starring Harry Connick Jr., as an example. The movie brings together UCLA medical research discoveries, conducted by Dr. Dennis Slamon and Dr. Steven Wong, large corporations and even the entertainment industry.”

Adrienne Papp, President of Youthful and Ageless

 

Q: People think this is an easy and glamorous job, but can you describe some of the things that can impair the success of your clients? Why would a client not take full advantage of this powerful new platform you offer, especially while it is complimentary from you and includes an ongoing presence on national TV in prime time.

 

AP:  “Youthful and Ageless™ engages the attention of targeted consumers who are actively looking for youthful solutions and a healthy lifestyle. Marketing to this group of demographics is the dream of every entrepreneur. Yet, sometimes a client-to-be would self-sabotage in various ways; they cannot seem to leave their comfort zone, and are afraid of growth, which originates from fear.

 

Q: Can you be more specific?

AP: “While premature scaling, meaning too much too soon, is not favorable, having a non-stop presence on the market through a trusted, reliable and large-scaled media source at all times is crucial because those consumers will statistically buy. This however might scare some companies in various ways that are not de facto.

 

“As an example, a former client wanted a commitment from me to write a book about her life, but even though I committed significant and unpaid time and energy to the project, with which the client was very happy, they eventually backed out in the last minute without any reasonable cause and I lost half a year of business as opposed to using my time helping other clients. So, the opportunity cost was very high. It was a fear-based decision that was unrealistic and only produced self-sabotage. Some clients expect us to take responsibility for their own inconclusive decisions, especially in hindsight, despite our advice, but we cannot take the blame for their own choices. I call it “an occupational hazard.” But we make our policy very clear on all of our sites.

Adrienne Papp, President of Atlantic Publicity

 

“Another example would be some people completely abandoning the entire specially discounted project even though we started production, or invent a story that the Internet directly opposes very visibly. They basically shoot themselves in the foot working against their best interest. What they are missing out on is the fact that

if you look up Youthful and Ageless™ — just put the expression in the Google search bar without dot com  – you’ll see that there are over 2.5 million hits ( varies daily)  that are all about my platform. And that’s the power we share with our clients. And, it is complimentary!”

 

About the Author of This Article:  Adrienne Papp is a recognized journalist, economist and feature writer, who has written for many publications including SavoirThe Westside Today Publications ; such as Beverly Hills 90210Malibu BeachSanta Monica SunThe Beverly Hills TimesBrentwood NewsBel-Air View ; Celebrity Society ; Celeb Staff It Magazine;  Chic Today;  LA2DAY;  West Side Today among many others. She is the President and CEO of Los Angeles / New York-based publicity company, Atlantic Publicity and publishing house, Atlantic Publisher. Adrienne writes about world trends, Quantum Physics, entertainment and interviews celebrities, world leaders, inventors, philanthropists and entrepreneurs. She also owns Atlantic United Films that produces and finances true stories made for theatrical release or the silver screen. Spotlight News Magazine is owned by Atlantic Publicity that just opened a new extension to it : PublicityLosAngelesAdrienne Papp is a member of the International Press Academy.She is the Founder, CEO and President  of Youthful & Ageless ™, Bringing Information to Billions™, An Honorable Cause™  www.LatestAgeless.com. www.OurMediaVenuesAndCompanies.comAtlantic Publicity ArticlesLatest Ageless, Events Photo Collection, Linked In Profile, Movie Data Base  Profile, Twitter, InstagramYouthful and Ageless Google+, Atlantic Publicity Google+, Atlantic Publisher Google+Adrienne Papp Google+, Adrienne Papp Personal Google+Spotlight News Magazine, Atlantic Publicity Productions, Atlantic Altitude, Altitude Pacific, Atlantic Publicity Photography and Filming, About Adrienne Papp   What Others Say  AtlanticPublicitySEOBrilliantMarketing365An Honorable CauseAcademic ResearchKnighthood Today,    Youthful and Ageless™. She was knighted and became a Dame in 2010. Her official name is Lady Adrienne Papp and Dame Adrienne Papp. Voting Member of The International Press Academy and The Oscars: Academy of Motion Picture Arts and Sciences. She is the Managing Editorial Director of The Beverly Hills Times Magazine, and Hollywood Weekly. She has a Master of Science in Economics majoring Logistics; an MBA Degree; An International Law, Trade and Finance Postgraduate: Marketing and Advertising Postgraduate from NYU and UCLA. Guest Professor at Oxford University; Director and Producer of TV and Airline On Camera Editorials; Adrienne Papp Enterprises 

 COPYRIGHT © 2008 SPOTLIGHT MEDIA PRODUCTIONS

 

By Adrienne Papp

 

 

 

 

 

 

 

 

 

 

 

 

 

Adrienne Papp

Adrienne Papp

About the <a href="http://www.filmfestivals.com/blog/spotlight_media_productions/entertainment_and_media_mogul_adrienne_papp_honored_for_her_international_writing_0" target="_blank" rel="noopener noreferrer">Author </a>of This Article: <a href="https://www.linkedin.com/in/adriennepapp" target="_blank" rel="noopener noreferrer"> Adrienne Papp</a> is a recognized journalist, economist and feature writer, who has written for many publications including <a href="http://adriennepapp.com/pdf/violetfull.pdf" target="_blank" rel="noopener noreferrer">Savoir</a>; <a href="http://westsidetoday.com/" target="_blank" rel="noopener noreferrer">The Westside Today Publications</a> ; such as <a href="http://westsidetoday.com/2008/09/02/90210-is-back/" target="_blank" rel="noopener noreferrer">Beverly Hills 90210</a>; <a href="http://www.westsidetoday.com/malibu-beach/" target="_blank" rel="noopener noreferrer">Malibu Beach</a>; <a href="http://smmirror.com/" target="_blank" rel="noopener noreferrer">Santa Monica S</a>u<a href="http://smmirror.com/" target="_blank" rel="noopener noreferrer">n</a>; <a href="http://www.beverlyhillstimesmagazine.com/" target="_blank" rel="noopener noreferrer">The Beverly Hills Times</a>; <a href="http://westsidetoday.com/2008/06/03/brentwood-news/" target="_blank" rel="noopener noreferrer">Brentwood News</a>; <a href="http://westsidetoday.com/2014/09/22/bel-air-film-festival-announces-line/" target="_blank" rel="noopener noreferrer">Bel-Air View</a><a href="https://spotlightmediaproductions.com/wp-content/uploads/2015/01/pic-62.jpg" target="_blank" rel="noopener noreferrer"> ; </a><a href="http://www.celebritysociety.com/" target="_blank" rel="noopener noreferrer">Celebrity Society</a> ; <a href="https://www.google.com/search?client=safari&rls=en&q=www.celebstaff.com,+Adrienne+Papp&ie=UTF-8&oe=UTF-8" target="_blank" rel="noopener noreferrer">Celeb Staff </a>; <a href="http://www.itmagazine.net/home/" target="_blank" rel="noopener noreferrer">It Magazine</a>;  <a href="http://www.chictoday.com/" target="_blank" rel="noopener noreferrer">Chic Today</a>;  <a href="http://www.la2day.com/" target="_blank" rel="noopener noreferrer">LA2DAY</a>;  <a href="http://www.westsidetoday.com/" target="_blank" rel="noopener noreferrer">West Side Today</a> among many others. She is the President and CEO of Los Angeles / New York-based publicity company, <a href="http://atlanticpublicity.biz/" target="_blank" rel="noopener noreferrer">Atlantic Publicity</a> and publishing house, <a href="http://atlanticunitedpublicity.com/Articles.htm" target="_blank" rel="noopener noreferrer">Atlantic Publisher</a>. Adrienne writes about world trends, <a href="http://westsidetoday.com/2010/05/26/what-is-the-meaning-of-life/" target="_blank" rel="noopener noreferrer">Quantum Physics</a>, entertainment and interviews celebrities, world leaders, inventors, philanthropists and entrepreneurs. She also owns <a href="http://www.atlanticpublicity.biz/atlanticunitedfilm/index.htm" target="_blank" rel="noopener noreferrer">Atlantic United Films</a> that produces and finances true stories made for theatrical release or the silver screen. <a href="https://spotlightmediaproductions.com/" target="_blank" rel="noopener noreferrer">Spotlight News Magazine</a> is owned by <a href="http://atlanticpublicity.biz/default.html" target="_blank" rel="noopener noreferrer">Atlantic Publicity</a> that just opened a new extension to it : <a href="http://www.publicitylosangeles.com/" target="_blank" rel="noopener noreferrer">PublicityLosAngeles</a>. <a href="http://www.imdb.com/name/nm2045364/externalsites?ref_=nmbio_sa_3" target="_blank" rel="noopener noreferrer">Adrienne Papp</a><a href="https://spotlightmediaproductions.com/wp-content/uploads/2015/01/pic-62.jpg" target="_blank" rel="noopener noreferrer"> is a member of the </a><a href="http://www.satelliteawards.org/" target="_blank" rel="noopener noreferrer">International Press Academy</a>.She is the Founder, CEO and President  of <a href="https://www.youtube.com/watch?v=2MZhr9ZhCkk&feature=youtu.be" target="_blank" rel="noopener noreferrer">Youthful & Ageless </a>™, <a href="https://www.youtube.com/watch?v=PQFk51LuzBI&feature=youtu.be" target="_blank" rel="noopener noreferrer">Bringing Information to Billions</a>™, <a href="http://youthfulandageless.com/" target="_blank" rel="noopener noreferrer">An Honorable Cause</a>™  <a href="http://www.latestageless.com/" target="_blank" rel="noopener noreferrer">www.LatestAgeless.com</a>. www.<a href="http://ourmediavenuesandcompanies.com/" target="_blank" rel="noopener noreferrer">OurMediaVenuesAndCompanies.com</a>, <a href="http://www.atlanticpublicityarticles.com/" target="_blank" rel="noopener noreferrer">Atlantic Publicity Articles</a>, <a href="https://www.youtube.com/watch?v=2MZhr9ZhCkk&feature=youtu.be" target="_blank" rel="noopener noreferrer">Latest Ageless,</a> <a href="https://photos.google.com/share/AF1QipNhUw_ew2KnnZnA7TxHRmfeJy-OHrK_gvFdZBXa_AVXNaWyjU_Tzit3OpNt7YrF0w?key=ZVJpbWZEbDBPZkxjOEpMNzBBd0FaR2dWSlB0LUJn" target="_blank" rel="noopener noreferrer">Events Photo Collection,</a> <a href="https://www.linkedin.com/in/adriennepapp?authType=name&authToken=yJpx" target="_blank" rel="noopener noreferrer">Linked In Profile,</a> <a href="http://www.imdb.com/name/nm2045364/?ref_=nmbio_bio_nm" target="_blank" rel="noopener noreferrer">Movie Data Base  Profile,</a><a href="https://twitter.com/latestpublicity" target="_blank" rel="noopener noreferrer"> Twitter,</a> <a href="https://www.instagram.com/atlantic_publicity/" target="_blank" rel="noopener noreferrer">Instagram</a>, <a href="https://plus.google.com/108198784996092870469" target="_blank" rel="noopener noreferrer">Youthful and Ageless Google+,</a> <a href="https://plus.google.com/110965787081396621736" target="_blank" rel="noopener noreferrer">Atlantic Publicity Google+,</a> <a href="https://plus.google.com/103041881551153534733" target="_blank" rel="noopener noreferrer">Atlantic Publisher Google+</a>, <a href="https://plus.google.com/+AdriennePapp" target="_blank" rel="noopener noreferrer">Adrienne Papp Google+,</a> <a href="https://plus.google.com/117434771215700068732" target="_blank" rel="noopener noreferrer">Adrienne Papp Personal Google+</a>, <a href="https://spotlightmediaproductions.com/" target="_blank" rel="noopener noreferrer">Spotlight News Magazine, </a><a href="http://atlanticpublicity.biz/TV-Networks.htm" target="_blank" rel="noopener noreferrer">Atlantic Publicity Productions</a><a href="http://atlanticpublicity.biz/Lifestyle_TV/Home.htm" target="_blank" rel="noopener noreferrer">,</a> <a href="http://atlanticpublicity.biz/Airline_Radio_Networks.htm" target="_blank" rel="noopener noreferrer">Atlantic Altitude,</a> <a href="http://atlanticpublicity.biz/Lifestyle_TV/Home.htm" target="_blank" rel="noopener noreferrer">Altitude Pacific, </a><a href="http://atlanticpublicity.biz/AtlanticPhotography/Home.htm" target="_blank" rel="noopener noreferrer">Atlantic Publicity Photography and Filming,</a> <a href="http://www.aboutadriennepapp.com/" target="_blank" rel="noopener noreferrer">About Adrienne Papp </a>  <a href="http://atlanticunitedpublicity.com/reviews.htm" target="_blank" rel="noopener noreferrer">What Others Say</a>  <a href="https://www.youtube.com/watch?v=PQFk51LuzBI" target="_blank" rel="noopener noreferrer">AtlanticPublicitySEO</a>, <a href="https://www.youtube.com/watch?v=LgJGabS8AGk" target="_blank" rel="noopener noreferrer">BrilliantMarketing365</a>, <a href="http://youthfulandageless.com/sponsors-of-research/" target="_blank" rel="noopener noreferrer">An Honorable Cause</a>, <a href="http://youthfulandageless.com/academic-research/" target="_blank" rel="noopener noreferrer">Academic Research</a>, <a href="http://atlanticpublicity.biz/Historic_Knighthood/Home.htm" target="_blank" rel="noopener noreferrer">Knighthood Today, </a>  <a href="http://youthfulandageless.com/anti-aging-products-and-services/" target="_blank" rel="noopener noreferrer"> Youthful and Ageless</a>™. She was knighted and became a Dame in 2010. Her official name is Lady Adrienne Papp and Dame Adrienne Papp. Voting Member of The International Press Academy and The Oscars: Academy of Motion Picture Arts and Sciences. She is the Managing Editorial Director of The Beverly Hills Times Magazine, and Hollywood Weekly. She has a Master of Science in Economics majoring Logistics; an MBA Degree; An International Law, Trade and Finance Postgraduate: Marketing and Advertising Postgraduate from NYU and UCLA. Guest Professor at Oxford University; Director and Producer of TV and Airline On Camera Editorials; <a href="http://www.adriennepappenterprises.com/" target="_blank" rel="noopener noreferrer">Adrienne Papp Enterprises </a>

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